We all work so hard. The brand of relaxing is reminding you to find a balance between work and play.

**Atlanta Bronze Addy**

Phase 1: Justify taking a day off​

Phase 2: Show people how to get the day off. ​

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When people call the hotline, they'll be greeted with an excuse of the day. 

1-800-EXCUSES (Monday)
00:00 / 01:02
1-800-EXCUSES (Tuesday)
00:00 / 01:21

In-flight magazine insert.

Take one... put it in your wallet... forget about it.... find it again down the road... BLAMO, you got the day off. 


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Pandora - 30 seconds
00:00 / 00:30

Instagram story.

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Instagram posts.