Kid's spend all day looking down at their screens. 
So, we gave them a reason to get outside and look up. 
We created a limited-edition Capri Sun,
then turned the moon into a giant, scannable promotion. 
Using snapchat, kids could find the moon, scan it, and unlock the new flavor. 

2026 Webby – Best AR Filter – Capri Sun Moon Punch "Moon Coupon"